01
Lead time for a launch?
Standard: 8–12 weeks. We have produced launches in 4–6 weeks for established brands with clear creative. Under 4 weeks, talk to us — sometimes possible, depends on venue availability.
A launch is a brand asset.
We produce them across the Okanagan and Western Canada — product reveals, invitation-only press dinners, multi-stop activation tours. Creative direction, venue, build-out, hosting, content capture, and the tear-down nobody talks about.
We work with the brand team or agency you've already hired. We're not here to replace your creative director — we make their vision land in a physical room, on the day, in front of the right people.
WHO WE BUILD
THIS FOR.
- → Consumer brands launching products in BC or to a Western-Canada audience
- → Wineries and beverage brands launching new releases
- → Tech companies running launch events tied to conference or partner programs
- → Brand activation tours touching Kelowna as a stop
- → PR-driven press events needing a designed environment
END TO END.
The full eight-step process, applied to product launches and brand activations. See the breakdown →
- 01 Planning and Strategy
- 02 Venue Selection and Booking
- 03 Creative Direction and Design
- 04 Vendor and Entertainment Management
- 05 On-Site Event Production
- 06 Travel and Logistics
- 07 Guest Experience and Concierge
- 08 Budget Ownership and Reporting
WHY US.
01
CREATIVE DIRECTION WITHOUT EGO.
We collaborate with the creative team you've already invested in. The goal is your brand on the day, not our portfolio piece.
02
VENDORS WHO DELIVER ON BRAND WORK.
Designers, fabricators, lighting, florists, AV — the Okanagan bench we've built actually understands brand language. No 'wedding pretty' creep on a corporate event.
03
CONTENT CAPTURE BY DEFAULT.
Photography, video, social-cut, b-roll, post-event press kit — designed into the event rather than bolted on. The launch night ends; the content keeps working for months.
ASKED AND
ANSWERED.
02
Press list management?
We handle attendee logistics — RSVPs, arrival flow, dietary, accessibility, transport, follow-up. Press list curation we typically partner with your PR firm.
03
Indoor or outdoor venues?
Both, with a wet-weather plan as a default. The Okanagan summer is a launch-event asset; we use it. We also have indoor venues that look like nowhere else in BC.
04
Can you produce a multi-city activation tour with Kelowna as one stop?
Yes. We coordinate with whoever owns the other cities, take ownership of the Kelowna stop end-to-end, and share assets and learnings between stops to keep the brand experience consistent.